For Wilkhahn, Movement Begins With Sitting

At Wilkhahn, sitting is anything but static. For the world’s leading manufacturer of swivel chairs, we developed a dynamic video that brings their products  to life.

Wilkhahn stands for office furniture that keeps the body in motion. Thanks to their Trimension technology, many of their chairs don’t just recline—they move in all directions. This is a game-changer for office workers: active sitting engages muscles, relieves spinal pressure, and promotes circulation, helping to prevent tension and back pain.

Our goal was to capture this unique sitting experience and translate Wilkhahn’s high design standards into compelling visuals.

Chairs with Character

ON, IN, AT, and ME—four chairs, four personalities. This concept guided our casting: sporty, young, professional, and versatile. Every detail, from styling to wardrobe, was curated to reflect the distinct qualities of each chair.

Filming took place at Puls 5, a modern industrial venue, with Tyma Film behind the camera and Oliver Oettli capturing stills —creating an authentic and visually striking setting.

A Modular Audiovisual Experience

This wasn’t just another commercial. No rigid script, no staged scenes—just real interactions, natural movements, and a sleek, modern visual language that mirrors the brand.

The end result is a video that turns movement into an emotional experience. From the extensive footage, we created multiple versions tailored for different channels, along with a modular library of product shots for future marketing efforts.   

New Design, New Perspectives

The video is seamlessly integrated into a dedicated landing page and serves as the final piece of our creative journey. Wilkhahn’s participation in Orgatec 2024, the leading trade fair for modern work environments, provided the perfect opportunity to refresh the UI design of wilkhahn.com.

Having previously redesigned Wilkhahn’s Swiss website, we were well prepared to elevate their digital presence. The result is a modern, timeless design with a clean structure, dynamic animations, and plenty of space for striking product images.